At the gala Real Estate Business (REB) Awards in Sydney, Harcourts Group Australia was named Innovator of the Year 2017 across all real estate businesses in Australia. Recognition came for the Harcourts suite of industry leading mobile applications - eOne, eOpen and eCampaign – developed in-house and utilised across Harcourts’ 400 office network.
“Our team is honoured by the recognition,” said Gregg Toyama, Harcourts Head of eBusiness, shortly after accepting the award. Shown above with Clive Roberts, eBusiness Support Engineer
“To be acknowledged by the real estate industry as leaders in mobile technology underpins the vision of Harcourts as an innovative company with visionary leadership.”
The suite of apps is based on iOS technology and designed around the Harcourts vision to provide its people and their clients with mobile tools to conduct business in real time, 24/7.
“To be recognised with the REB Innovation Award tells us that we are on the right track,” said Mr Toyama noting that Harcourts mobile apps were recently recognized by technology giant Apple as leaders in the field, being the only global real estate business profiled in a success story by Apple.
"In today’s environment, new and existing people coming into our industry are looking for real estate specific tools that operate on their mobile devices," said Mr Toyama.
“For a sales consultant to be able to sit with clients and have access to relevant ‘for sale’ and ‘recently sold’ data, in real time, and conduct interactive listing presentations on their iPad, with digital marketing plans and statistics, is really a game changer.”
Marcus Williams, CEO Harcourts Group Australia, said that the win was meaningful in many ways. “In 2017 Harcourts is celebrating its 20th anniversary in Australia,” he said. “Whilst we have seen a lot of change in our group, what hasn’t changed is our values, our culture and our determination to ensure we offer the finest service in real estate to our clients. It is the talented people in our business who carry out that vision every day.”
In all, Harcourts was named a finalist in 13 categories across sales, property management, office administration, and training and development. Harcourts Adelaide Hills was named New Office of the Year.