With low interest rates, limited property stock and rising market confidence, it’s no surprise that the Queensland property market is currently experiencing a sharp upturn.
Reports of skyrocketing sales, packed open homes and landmark auctions have further cemented the city’s remarkable real estate resurgence, but can it all be put down to figures and sentiment or does good old-fashioned customer service still factor in?
Fresh on the back of one of the busiest Januarys the region has seen in a decade, Harcourts Solutions Sales Consultant, Cara Bergmann, has recorded some of the more impressive results recorded in recent times.
Taking over after an unsuccessful 60-day campaign previously, Ms Bergmann and her team launched 7 Aries Crt, Bridgeman Downs on a Thursday - 20 open for inspection groups, 3 offers and a $970,000 record price tag for the street later - the sold sticker went up.
Ms Bergmann said despite the market doing a “bit of everything’’ in preceding 12 months, buyer confidence was back.
“Every listing in the last month has been quite similar, after the first open home, we have been getting quite a lot of people ready to make an offer,’’ she explained.
Some of this obviously can be put down to the market rebounding, but I believe our professionalism and the strength nationally of the Harcourts brand has contributed to these amazing results.’’
To prove it wasn’t a fluke, Ms Bergmann and her team listed 48 Whitehorse St, Carseldine and again - 25 groups, 2 opens and multiple offers resulted in a sale well above the owner’s expectations.
Ms Bergmann said vendors were “really responding’’ to the Harcourts ‘people first’ mentality and listening to the professional advice being provided.
“Before we go to market with any listing, we go in with our own tradespeople and stylists and advise our clients on the best way to present their property for sale.
“Our clients are talking our advice and by the time their property hits the market it is exquisitely presented. We don’t just want to achieve a sale for our vendors, we want to attract the best possible price,’’ Ms Bergmann added.
She said school catchment areas such as those in her home region of Albany Creek were proving to be a huge drawcard for buyers.
“We have a number of really highly rated schools in Albany Creek and people are really drawn to areas where there are good schools for their kids.
“Just recently we sold 8 Teak Crt, Albany Creek, again with multiple offers, and this time we reached a price 10% over what our vendor was quoted by other agents.’’
Ms Bergman added that VIP invitations and an all-encompassing marketing campaign ensured her clients’ success.
“My sellers also do a building and pest report before they go to market, so everything is fully transparent, meaning we are not having any deals fall over later in process.’’
Cara Bergmann is based in the Harcourts Solutions Albany Creek office and can be reached by email firstname.lastname@example.org or mobile 0423 057 522.